Top NRL Commercial Partnerships This Week: Titans, Sharks, Bulldogs And More

As the 2021 NRL season edges closer, here are the top commercial partnerships from the past week.

The Gold Coast Titans have partnered with financial service app, MyPayNow, with the Gold Coast-based company signing a three-year deal with the club.

Business advisory firm, LCI Partners, has joined forces with the Cronulla-Sutherland Sharks ahead of the 2021 season.

LCI partners will also be providing scarves to ticketed members in the lead-up to winter.

The Canterbury-Bankstown Bulldogs have announced two new sponsors, signing deals with I’m In The Right and OnSolar.

Accident management company I’m In The Right will feature on the front of the club’s shorts, with solar company OnSolar to appear on the sleeve.

In partnership extension news, The Sydney Roosters have continued their partnership with Red Rooster.

This three-year extension will see the Red Rooster logo feature on the back left panel of the team’s shorts, with the fast-food franchise also becoming the Rooster’s official membership partner.

Hutchinson Builders have also extended their partnership with the North Queensland Cowboys, signing a ten-year deal with the Townsville-based club.

As a major partner of the club, the Cowboy’s new training and high-performance centre will be renamed the ‘Hutchinson Builders Centre’

Cowboys chairman, Lewis Ramsay, said he is pleased to see the club continue to innovate amid COVID-19.

“We’re thrilled to have reached this exciting stage of our wonderful new facility – to be officially adding The Hutchinson Builders Centre as a highly attractive destination on Northern Australia’s community, sporting and economic radars,” Ramsay said.

In community initiative news, the Canberra Raiders have partnered with Canberra Toyota to launch the inaugural ‘Vinnies Knock On Effect’.

The campaign aims to raise awareness of the impact of continued community support for Vinnies, in their efforts to help those less fortunate.