Paris 2024 Games Adds Third Premium Partnership With Global Telecommunications Company
lobal telecommunications company, Orange, has been revealed as the third premium partner of the Paris 2024 Olympic and Paralympic Games.
According to reports, Orange’s investment into the partnership is worth around US$167 million (AUD$232 million).
This partnership will see very high-speed broadband networks installed in all venues which is hoping to enable attendees to share their excitement online.
Around four billion viewers gathered to enjoy the Olympic and Paralympic Games in London in 2012, and fans made more than 20 million calls within the venues.
Paris 2024 president, Tony Estanguet, said the connectivity needed to be perfect for the games in 2024 to make the experience more enjoyable.
“The connectivity needs to be flawless for people at the venues and online, so they can enjoy the event to the fullest, and share the excitement with others,” Estanguet said.
“We are convinced Orange will be a great partner to tackle this challenge and create this bond and Orange’s technological expertise and experience with sports events is tremendous.
“Paris 2024 and Orange will work hand in hand to organise innovative and spectacular Games that bring people closer together,” he said.
Orange chairman and chief executive officer, Stephane Richard, said: “organising the Paris 2024 Olympic and Paralympic Games offers a huge opportunity for the French economy and represents an incredible technological challenge for Orange.”
“Connecting each location and everybody involved to high-speed networks will be an essential factor in successfully bringing the Games to life.
“During the next four next years, Orange’s teams will be fully engaged in making this challenge a reality by harnessing the power of our networks to enable people across the world to share and enjoy this unique event,” he said.
Orange, which is also a sponsor of the Tour de France cycling event and French Open grand slam, joins banking firm Groupe BPCE and electric utility company EDF as a premium partner of Paris 2024.