Ministry of Sport

New Zealand wins bid to host 2021 Women’s Rugby World Cup

New Zealand has beaten Australia in the race to host the ninth Women’s Rugby World Cup (WRWC) in 2021. This will mark the first time the six-week competition will be held in the Southern Hemisphere and will be...

UFC announce Nick Smith as Vice President of global partnerships

The world’s most loved mixed martial arts organisation, the UFC, has signed Nick Smith as the new Vice President of Global Partnerships. Smith will be responsible for overseeing partnerships for UFC with a...

Golden State Warriors set to sell monthly tickets with no court view

Highly successful and equally popular NBA franchise, the Golden State Warriors, are offering monthly ticket subscriptions to fans with no view of the court. In what is believed to be the first of its kind, the...

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NFL partners with Fortnite in new accessories deal

The National Football League (NFL) has partnered with Epic Games, the makers of the wildly successful online multiplayer-game Fortnitne. The partnership sees virtual NFL team jerseys made available to purchase in-game...

Mark Taylor has resigned from Cricket Australia board

Cricket Australia director, Mark Taylor, has resigned from the governing body’s board only days after chairman David Peever announced that he too would be stepping down. Taylor, who has spent 14 years in the roll, told...

Softball Australia catches new naming rights partner

TOGA Far East Hotels (TFE Hotels) will become the naming rights partner for the Australian Open Women’s Softball Team, in a multi-year deal that will see the team now be called the Travelodge Aussie Spirit. The new deal...

Lions lose major sponsor

The Brisbane Lions are parting ways with Suncorp owned Vero Business Insurance, as October marked the final month of the corporate partnership between the two businesses. Vero provides market leading insurance products...

Titans lock-in three crucial partnerships

The Gold Coast Titans have locked down several new sponsors in the last week, including the extension of their partnership with TFH Hire Services. TFH Hire Services will remain with the club as a Platinum and sleeve...

Augmented Reality increasing game day experiences for fans

Augmented Reality (AR) is widely misunderstood and undervalued by sporting organisations in terms of how it can be incorporated to increase game-day experiences for fans. Virtex Apps, a San Fransisco based startup...

New speakers announced for the MOS Annual conference

MKTG, Dentsu Aegis Network’s sports and lifestyle operations business, in partnership with Ministry of Sport (MOS) has announced new speakers for the upcoming Annual Conference. Held at QT Gold Coast on November 15, the...

Reflex extend support of the Roosters Women’s team

The Sydney Roosters secure Reflex as the official Membership Partner in 2019 of the Women’s team after extending their contract for another year. Reflex joined the club in 2018 with their sponsorship on the back two...

LGIAsuper extends partnership with Cowboys

LGIAsuper have agreed to an extension of their partnership with the North Queensland Toyota Cowboys as the offical superannuation parter of the club in 2019. The strengthened relationship will also see LGIAsuper closely...

Australian Open welcomes new Chinese Sponsors

The Australian Open continues its fruitful relationship with China by forming partnerships with China’s largest online travel agency, Ctrip and Leading high-end bedding company, DeRUCC. Ctrip will be the tournament’s...