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Melbourne Storm Extend Suzuki Partnership

T
he Melbourne Storm have announced a two-year partnership extension with long-time partner, Suzuki.

As part of the deal, which sees Suzuki enter their 14th season with the Storm, Suzuki will continue to hold their place on the team’s jerseys until the end of the 2022 NRL season.

Storm chief commercial officer, Nick Haslam, said the partnership with Suzuki has been one of the longest in Australian sport.

“We are excited to have Suzuki re-commit to our club for another two seasons, continuing a great partnership which has helped us to grow and reach more fans over the last decade,” Haslam said.

“Suzuki have been with us through ten consecutive finals’ appearances and three premierships including 2020, having this year supported us through one of the toughest but most rewarding years the club has experienced.

“We are lucky to have one of the largest automotive companies in the world stick with us as for as long as they have.

“Suzuki’s ongoing commitment gives the club confidence of reaching greater heights on and off the field in the future.

“Our playing kit once again generated the most media value of any AFL or NRL team in 2020, and to continue to have the Suzuki ‘S’ as a prominent part of the Storm jersey, is something we are incredibly proud of,” he said.

Suzuki Australia general manager of automobile, Michael Pachota, said: “For 13 seasons Melbourne Storm have proudly worn the Suzuki ‘S’ on their sleeves.”

“From 2021, they will wear the ‘S’ over their hearts.

“It’s a rare thing for partnerships to last this long, and the fact that ours has is a testament to the loyalty and strength of the relationship between Suzuki and Melbourne Storm.

“We look forward to being front and centre as Melbourne Storm continue their success in the years ahead.” Pachota said.