Funko Partners With Panini America For New Sport Trading Card Series

ports and entertainment collectibles company, Panini America, and pop culture product company, Funko, Inc., have announced a new product line, Funko Pop! trading cards.

Funko Pop! trading cards will feature Panini’s Prizm trading card brand and will have a Pop! vinyl figure replicating the imagery of a player from their respective Prizm trading card.

Panini America vice president of marketing, Jason Howarth, said the company was excited to be partnering with Funko.

“The success of our Panini trading cards in the collectible space along with the success that Funko is experiencing in the vinyl figure collectibles space, makes this the ideal collaboration for sports fans and consumers,” Howarth said.

Funko manager of brand licensing, Matt Lattier, said: “”This is the perfect union of two amazing collector bases.”

The initial series will feature six National Basketball Association (NBA) players and six National Football League (NFL) players and will be available for purchase later in the year.