Two Australian sporting start-ups, FAN+ and Benchvote have announced a partnership in an effort to create exciting online sports fan engagement opportunities during the COVID-19 (Coronavirus) pandemic.
As the world grapples with the effects of the Coronavirus on global economies, businesses, everyday life and the majority of sporting competitions being either cancelled or suspended, both companies plan to provide engagement for fans during these difficult times.
The partnership will see FAN+ and Benchvote run a range of competitions, quizzes and trivia questions based on current and past sporting events with weekly prizes and giveaways.
FAN+ founder, Rod Harys, said his platform, which primarily works to connect fans with live experiences with athletes, sporting personalities and sporting clubs, is excited for the chance to work with Benchvote.
“We are thrilled to be working with Benchvote and engaging our fans using their innovative technology,” Harys said.
“A focus for us is to keep fans engaged and connected to sport and with Benchvote we can certainly offer this via our online channels,” he said.
While Benchvote typically uses their software to help sports rights holders and sponsoring brands better engage and understand their audience with a library of digital campaigns, comprehensive analytics and data acquisition, CEO and founder, Adam Mussa, said he sees this partnership as a chance to help fans around the world during the global sporting hiatus.
“We’re excited to work with Rod Harys and Aaron Warburton at FAN+ to grow and develop their audience through Benchvote technology,” Mussa said.
“We look forward to getting FAN+’s range of incredible experiences into the hands of more sports fans around the world,” he said.
The partnership is set to host fan engagement competitions and weekly giveaways on both organisations’ digital platforms over the coming months as the sporting world faces an unprecedented lockout period.