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Essendon Bombers Extend Border Express Deal

The Essendon Bombers have signed an extension with national transport and logistics company Border Express for the 2019 AFL season.

The deal will see Border Express become the Bombers official coaches’ partner and shorts partner for the 2019 season, through to the end of the 2022 season.

Essendon Bombers CEO, Xavier Campbell, said he is excited to work with the organisation for, at least, the next four years.

“We’re thrilled Border Express are extending their support of our club.

“For Border Express to not only extend their partnership, but broaden it, is a wonderful show of faith in the direction we’re headed and we’re particularly grateful for their backing,” Mr Campbell said.

Border Express CEO, Mostafa Kassaby, said the experience of working with the Bombers since 2017 as their official shorts sponsor has benefited both organisations and the new deal will provide an opportunity to further strengthen both parties.

“The past two years’ partnership experience has shown us how professional a football club can be, Essendon Football Club is certainly that,” Mr Kassaby said.

“Importantly for Border Express, both organisations are closely aligned in the quest to creating industry-best cultures.

“Our focus at Border Express is about continuing to strengthen and grow our leaders and through our coaches’ partnership with the Bombers, I’m confident both organisations will share experiences and benefit one another in the future,” he said.