Ministry of Sport

Hisense Arena to now be known as Melbourne Arena

The Victorian Government has announced that the Hisense Arena at Melbourne Park is to shed its naming rights to be known as the Melbourne Arena. Coming just weeks before the city’s Etihad Stadium transitions...

Category - Sponsorship

Royal Randwick Partners With Luxury Car Brand Bentley

The Australian Turf Club has signed a new 12-month partnership with luxury car manufacturer, Bentley, as Royal Randwick prepares to host the world’s richest thoroughbred race on turf. Bentley will be the Official...

Boral Extends Baseball Australia Deal Through To 2021

Building and construction materials supplier, Boral, has extended its deal with Baseball Australia and will continue to support Team Australia on baseball’s world stage. Under the new deal, Boral will hold presenting...

Essendon Signs Historic Five-Year Deal With Under Amour

Essendon has become the first AFL club to secure a partnership with global footwear and apparel manufacturer, Under Amour. The historic five-year partnership will see Under Armour become the Dons’ new apparel partner...

Baseball Australia Extends SportsLink Travel Partnership

SportsLink Travel, a leading provider of tours to major international sports events, has expanded its partnership with Baseball Australia, offering a wide range of travel solutions for baseball fans. As Baseball...

ASICS Signs Massive Ten-Year Sponsorship Renewal With IAAF

Japanese sports shoes and apparel manufacturer, ASICS, has signed a ten-year sponsorship extension with the International Association of Athletics Federations (IAAF), furthering the company’s commitment to growing...

DreamCourts To Increase Brand Awareness With NBL Partnership

DreamCourts has partnered with the Hungry Jack’s National Basketball League (NBL) in an effort to grow the company’s brand awareness across the country. With the ability to create and implement custom-designed...