Ministry of Sport

Is Hyundai’s Partnership With Brisbane Lions The Evolution Of Sport Sponsorship?

A new trend of sports sponsorship models are beginning to emerge as marketers continue to face increased pressure from CEO’s to justify and demonstrate a return on investment (ROI) and with Hyundai revealing...

Category - Sponsorship

Europcar Backs NBL Referees For Fifth Consecutive Year

Rental car company, Europcar, has re-signed as the official partner of the NBL Referees for the 2019-20 season and will expand on their current deal to include content creation. Europcar, which is entering its fifth...

Eels Retain And Upgrade Three Commercial Partners

EK Recruitment, Infinity HVAC Services and Vasco’s Charcoal Chicken have extended commercial deals with the Parramatta Eels as the NRL club looks to a finals rebirth this season. EK Recruitment, which specialises in...

Port Adelaide Sign Long-Term Landmark Agreement With PwC

Port Adelaide Football Club has formalised a landmark sponsorship agreement with PwC at Adelaide Oval over the weekend. The significant long-term sponsorship agreement makes PwC one of Port Adelaide’s major sponsors and...

Melbourne Racing Club Renews Deals With Five Major Sponsors

Melbourne Racing Club (MRC) has renewed and expanded deals with five major sponsors for the 2019 Stella Artois Caulfield Cup Carnival and beyond. Alongside Naming Rights Partner Stella Artois, the Club is proud to have...

BLK Signs Long-Term Kit Deal With London Irish Rugby Team

London Irish has become the latest rugby team to sign a long-term deal with Australian sportswear manufacturer BLK. Starting in July 2019, the Gold Coast based company will become the official kit provider of the London...