Ministry of Sport

Is Hyundai’s Partnership With Brisbane Lions The Evolution Of Sport Sponsorship?

A new trend of sports sponsorship models are beginning to emerge as marketers continue to face increased pressure from CEO’s to justify and demonstrate a return on investment (ROI) and with Hyundai revealing...

Category - Sponsorship

Melbourne Racing Club Renews Deals With Five Major Sponsors

Melbourne Racing Club (MRC) has renewed and expanded deals with five major sponsors for the 2019 Stella Artois Caulfield Cup Carnival and beyond. Alongside Naming Rights Partner Stella Artois, the Club is proud to have...

BLK Signs Long-Term Kit Deal With London Irish Rugby Team

London Irish has become the latest rugby team to sign a long-term deal with Australian sportswear manufacturer BLK. Starting in July 2019, the Gold Coast based company will become the official kit provider of the London...

North Melbourne FC Secures Elders Partnership Until 2021

North Melbourne Football Club has signed a multi-year, Tasmanian-based partnership with Elders that will further strengthen the club’s relationship with the state and provide a number of benefits for rural communities...

Neds Extend Lions Deal For A Further Two Years

Just months after coming on board, online betting company Neds have extender their co-major sponsorship of the Lions for a further two years. From the 2020 season, the Neds logo will appear on the back of the home...