Ministry of Sport

Is Hyundai’s Partnership With Brisbane Lions The Evolution Of Sport Sponsorship?

A new trend of sports sponsorship models are beginning to emerge as marketers continue to face increased pressure from CEO’s to justify and demonstrate a return on investment (ROI) and with Hyundai revealing...

Category - Sponsorship

Plus Fitness Increase Support Of Penrite Honda Racing Team

Honda Racing Australia has announced the extension of their partnership with Plus Fitness for another year. In addition to plans to give away a race replica of Chris Blose’s CRF250R later in the year, Plus Fitness will...

Three Long-Term Sponsors Re-Commit To Brisbane Heat

The Brisbane Heat have secured the re-signing of three key long-term sponsors ahead of the 2019-20 Big Bash League season, Coca-Cola Amatil, Toyota Australia and National Storage. The deals will see Coca-Cola Amatil...

Hitachi Cooling & Heating Partner With Bulldogs

The Canterbury-Bankstown Bulldogs have announced a new corporate partnership with Hitachi Cooling & Heating for the 2020 NRL season. The deal will see Hitachi Cooling & Heating become the back of shorts sponsor...

BLK Lands Major Partnership With The Toronto Wolfpack

Fresh off the major announcement of signing former All Blacks Rugby star, Sonny Bill Williams, BLK has landed a technical apparel partnership with the Toronto Wolfpack, the professional rugby league club based in...

Dunlop Renews With Supercars For A Further Five Years

Dunlop is set to remain as the Official Control Tyre supplier for the Virgin Australia Supercars Championship after the tyre manufacturer announced a new five-year sponsorship renewal. The partnership with Australasia’s...