Ministry of Sport

Hisense Arena to now be known as Melbourne Arena

The Victorian Government has announced that the Hisense Arena at Melbourne Park is to shed its naming rights to be known as the Melbourne Arena. Coming just weeks before the city’s Etihad Stadium transitions...

Category - Sponsorship

NRL To Block Telstra Streaming Matches From 2023

The NRL will stop Telstra from streaming matches from 2023, with the league reportedly aiming to renew the broadcast deal with Nine for a further five-years after 2022. The decision comes within the recently signed...

Roger Federer Reigns Supreme As Top-Earning Athlete

Roger Federer has surpassed Cristiano Ronaldo and Lionel Messi to become the highest paid athlete in the world, according to the annual Forbes list. The Swiss star earnt $106.3 million in the past year, on his way to...

NRL Secures Broadcast Partnerships With Nine And Foxtel

The Australian Rugby League Commission (ARLC), Foxtel and Nine have agreed to a broadcast partnership, securing the current rights period until the end of 2022, with Foxtel extending its partnership for a further five...

A-League Players Want Clarity Over Pay Cuts

A-League players have confirmed their priority is to finish the 2019-20 season but want to see a long-term model of the game’s finances before accepting a pay cut. After initial reports from News Corp players could face...

CVC Buys 28 Percent Share Of PRO14 Rugby

London-based private equity firm CVC Capital Partners has acquired a 28 percent share in the Guinness PRO14 rugby union competition. CVC has purchased the share from the league’s organising body, Celtic Rugby DAC, and...

Rabbitohs Partners With Menulog For NRL Season Restart

The South Sydney Rabbitohs have announced a partnership with Menulog for the remainder of the 2020 NRL season, which is set to return to action on May 28. The deal sees Menulog become the ‘Official Foody Partner’ of the...

CUB’s ‘The Home Game’ Show Nets Over 1 Million Views

Carlton & United Breweries (CUB) has released a new AFL show, ‘The Home Game’, giving fans a glimpse into the private world of AFL stars. The first episode, hosted by comedian Dave Thornton, featured stars Patrick...

The Last Dance Totals 23.8 Million Global Viewers On Netflix

Netflix has revealed The Last Dance series was watched by 23.8 million users outside of the US in its first four weeks on the global over-the-top (OTT) subscription service. The sports documentary series chronicling the...

NBA Signs Multi-Year Global Partnership With Wilson

The NBA has signed a multi-year global partnership with Wilson Sporting Goods, that will see Wilson balls replace Spalding across the NBA, WNBA, G League, 2K League and Basketball Africa League, from the 2021/22 season...

Telstra To Present Australian Dice Football League

A host of AFL stars are set to face off in the Australian Dice Football League (ADFL), presented by Telstra and hosted by comedian and TV/radio personality, Andy Lee. Starting Friday May 8, the four-week tournament will...

Optus Sport Lands Australian Broadcast Rights To K League

Optus Sport has announced the acquisition of the Australian broadcast rights to South Korea’s top division of football, the K League. The deal will see Optus Sport become the first Australian broadcaster to resume live...