Ministry of Sport

Is Hyundai’s Partnership With Brisbane Lions The Evolution Of Sport Sponsorship?

A new trend of sports sponsorship models are beginning to emerge as marketers continue to face increased pressure from CEO’s to justify and demonstrate a return on investment (ROI) and with Hyundai revealing...

Category - Sponsorship

MARS Signs Three-Year Extension With Melbourne Renegades

MARS will once again feature on all playing, training and off-field uniforms for the Renegades WBBL and BBL squads after the confectionary company signed a three-year extension to remain as the clubs Principal Partner...

Royal Randwick Partners With Luxury Car Brand Bentley

The Australian Turf Club has signed a new 12-month partnership with luxury car manufacturer, Bentley, as Royal Randwick prepares to host the world’s richest thoroughbred race on turf. Bentley will be the Official...

Boral Extends Baseball Australia Deal Through To 2021

Building and construction materials supplier, Boral, has extended its deal with Baseball Australia and will continue to support Team Australia on baseball’s world stage. Under the new deal, Boral will hold presenting...