Ministry of Sport

Warriors announce new commercial concept to lure a back of short sponsor

The New Zealand Vodafone Warriors will incorporate an innovative commercial strategy to replace their former back of shorts sponsor Suzuki. The new commercial concept will see a future Warriors sponsor paying...

Category - Sponsorship

Port Adelaide Scores Major Long-Term Deal With GFG Alliance

Port Adelaide has locked-in GFG Alliance as the clubs new joint major partner until 2024, a move that strengthens the clubs long-term financial viability. The partnership marks the first time the Gupta Family Group has...

Jaguar Replaces iSelect In New Co-Major Deal With Demons

The Melbourne Football Club has secured premium automotive manufacturer, Jaguar, as its new Co-Principal Partner for the 2019 season. The new million-dollar partnership will see Jaguar replace former co-sponsor iSelect...

Sharecare marks global expansion with Sydney Kings partnership

Sharecare, a US-based digital health company, and Sydney Kings Basketball Club have announced a collaboration through which Sharecare will serve as the franchise’s exclusive health and wellness partner. The partnership...

Quicksilver Renew Title Sponsorship With WSL Until 2021

Quicksilver has renewed their commitment with the World Surf League, staying on as the Title Sponsor for the opening event of the men’s WSL Championship Tour, the Quiksilver Pro Gold Coast. The three-year deal which...

Manchester United To Open Experience Centres Across China

Manchester United, in partnership with leading Chinese property developer, Harves, has announced it will open a series of club-themed entertainment and experience centres throughout China. The first Manchester United...

Renegades Start The Season With New Sleeve Sponsor

RMIT University will become the Official Community Partner and Official Education Provider of the Big Bash League’s Melbourne Renegades after striking a new deal this week. RMIT branding will feature on the sleeve...

Bankwest Secures Naming Rights To Western Sydney Stadium

Western Sydney’s newest purpose-built stadium will be known as ‘Bankwest Stadium’ after the NSW Government signed a seven-year deal with the Perth based banking firm. The venue is expected to be finished in...