Ministry of Sport

Playa Power Introduces Athlete Workshops In 2020

In January 2020, Ministry of Sport will be partnering with Playa Power to deliver one-day workshops for professional athletes to help develop their personal brand and teach them how to monetise their off-field...

NRL Crackdown See’s Almost $2m Wiped From Third-Party Agreements

The NRL’s crackdown on third-party agreements has seen almost $2 million wiped from outside-the-cap payments and NRL chief operating officer, Nick Weeks, says the effectiveness of additional checks and...

North Queensland Stadium Secures Naming Rights Partner In New Six-Year Deal

The new home of the North Queensland Cowboys was officially named the Queensland Country Bank Stadium after the Queensland Country Credit Union signed a six-year naming rights partnership with the venue...

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Playa Power Introduces Athlete Workshops In 2020

In January 2020, Ministry of Sport will be partnering with Playa Power to deliver one-day workshops for professional athletes to help develop their personal brand and teach them how to monetise their off-field presence...

SANFL Signs Three-Year Deal With KIA

The South Australian National Football League (SANFL) has signed a new three-year partnership with South Korean car manufacturer KIA starting in 2020. Each year, SANFL’s Community Football and Game Development teams...

NBL And Looney Tunes Partner In World Exclusive

Looney Tunes characters will be featured on a sports uniform for the first time thanks to an exclusive collaboration between First-Ever, the National Basketball League (NBL) and Warner Bros. Consumer Products. The...

Adelaide Crows Reveal Plans For New $65m Headquarters

After almost three decades based at West Lakes, the Adelaide Crows have unveiled plans for a $65 million training and administration base at North Adelaide. The AFL club presented the designs of their sporting and...

Queensland State Government Approves 2032 Olympic Games Bid

The Queensland Government is to back a Brisbane-based bid to host the 2032 Olympic Games, with the State Cabinet signing off on the plan this morning. Advising that an official bid would be launched if the Federal...

FFA Appoints James Johnson As New Chief Executive Officer

The Board of Football Federation Australia (FFA) has appointed football executive and former youth international, James Johnson, as its new Chief Executive, replacing the outgoing David Gallop. Most recently the Senior...

Brisbane Lions Record First Profit In 12 Years

The Brisbane Lions have recorded their first profit since 2007, with $648,618 profit, as outlined in the club’s 2019 financial report. After appearing in their first AFL Finals Series in a decade, the Lions recorded a...

Nascar Announces New Sponsorship Program And Series Name

The US stock car racing series, Nascar, is set to become the Nascar Cup Series, with a new premium partnership program featuring Busch Beer, Coca-Cola, Geico and Xfinity from 2020. The move comes after Nascar announced...

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